4 Ways to Cultivate a Winning Company Culture

4 Ways to Cultivate a Winning Company Culture

When you think about company culture in 2020, do you immediately picture a millennial-run startup with an open floor plan and employees casually dressed in wrinkly t-shirts and jeans? You’re not totally wrong. 

Millennials currently represent about half of the workforce and they’re a huge influence on company culture today. The term is not just a buzzword cultivated by tech companies filled with young people, it’s actually incredibly important in the modern day working world, especially in the logistics and supply chain industry.

What is Company Culture?

According to BambooHR, company culture is “the summation of how people within an organization interact with each other and work together”. Why does it matter? Ask yourself this question. Would you rather work for an organization with clear values, work-life balance, and fun perks or one that doesn’t have an established company culture at all?

Frankly, when there is so much competition for top talent in the logistics and supply chain management world, you can’t afford not to have a strong company culture. How do you get started? Here are four ways to cultivate a company culture that not only boosts your employees' performance, but brings all the top candidates to the yard. 

#1 It’s time for a company values reset. 

Values determine your culture. Are your company values printed on a sign in your office collecting dust or is your business actually living them? Re-evaluate your values to those that you’d like to make a priority and can realistically incorporate into employee hiring, onboarding and day-to-day operations.

#2  Only hire individuals who are a fit for your company culture.

This can be a tough one. When you have a role to fill quickly, it’s tempting to hire the first qualified person you come across. However, if they’re not a culture fit, they could negatively impact your team and the company’s results overall. Vet your candidates for personality fits from the beginning of the interview process to save everyone time. 

#3  Teamwork is the name of the game.

Teamwork is a requirement in supply chain management due to the quick pace and constant changes. Hiring people that want to work together creates great communication and an efficient, productive environment.

#4 It doesn’t hurt to have a little fun.

Take notes from tech startups and offer fun perks for your team. They don’t have to be grand, expensive gestures. They can be as simple as a “Bring Your Dog to Work Day” or a “Company Chili Cook Off”. Fun brings the team together and will go a long way towards creating a winning culture.

A strong company culture creates happy employees, leading to less turnover and better company performance. By resetting your company values, hiring personality fits, facilitating teamwork, and having a little fun you’ll have a winning culture that everyone will want to be a part of.